Legacy: Why Hyundai Jumped to Sponsor Boston's Female Pro-Soccer Team
Hyundai will appear on the right sleeve of Boston Legacy FC’s primary and alternate kits beginning in 2026. Revealed on National Girls & Women in Sports Day, the partnership reinforces Hyundai’s commitment to advancing women’s sports and builds momentum ahead of the 2026 FIFA World Cup. After a 30,000-strong inaugural crowd, Legacy’s future — and brand support for women’s sports — looks promising.
Adulting with "Admin Night"
A new trend known as “Admin Night” is taking storm on weeknights. A pretty similar concept to the Book Club wave of the late 20th/early 21st century, young adults congregate together to knock out “personal administration tasks”, such as finally booking that dentist’s appointment, or responding to nagging emails and texts they’ve been putting off for weeks…or months.