There are a handful of common trends on YouTube currently that #AllTheMoms watch online for entertainment, learning, and co-watching with their kids – unifying the motherhood community through a digital platform. The six #AllTheMoms trending topics are mobility, ‘mommy/me’ time, parental guidance, tutorials, connecting with their best friend, and pursuing their personal passions. Firstly, there’s no denying the movement of tech-savvy moms. Actually, data shows moms nowadays are more likely to use a smartphone than dads. And with the tech-mom movement, YouTube is offering moms their much-needed moments of ‘me’ time. Thirdly, YouTube provides moms with a mommy community to widely discuss parenting tips. A study showed that about seven in ten moms go to YouTube for parental guidance and seem to find satisfaction in online video answers. On the coattails of guidance, more than half of moms who turn to YouTube look at tutorials on how to braid hair, putting a child to sleep, and more. Furthermore, moms are watching YouTube to co-watch with their children, who many moms refer to as their best friends. The virtual bonding moment can spark a healthy conversation and connection between parents and kids. And lastly, moms turn to YouTube to explore their personal passions, which is very important for moms to remember themselves as well. It may be more modern then some are used to, but it’s working and no one can deny the joy of a happy mom and happy child!