Pandemic Snacking

July 24, 2020

The maker of Oreos shared that their sales were up by nearly 30 percent in the early days of the coronavirus pandemic, a major leap in the world of cookie and cracker sales. The pandemic research revealed that sheltering in our homes, where many of us will continue to work, turns our kitchens into one huge vending machine. “In-home, there is more grazing, more continuous eating, and snacking takes up a much bigger role,” Dirk Van de Put, the chief executive of Mondelez International. Bags of chips, boxes of cookies, ice cream, and other sweet and salty prepackaged snacks are flying off store shelves – and being restocked just as fast by employees who work for the companies that make them, known as “direct store distribution agents”. Food guilt is never a good thing, and there’s no point being hard on ourselves for decadent pandemic habits, but the key is not to fall back into those habits permanently. 

BACK TO BLOG