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Forget the Product, Give Us the History

December 14, 2021

I never knew I could love a motorcycle ad until I saw these powerful ones by Harley Davidson based out of the Czech Republic. When we think of the Czech Republic we picture the fairytale city of Prague, their ongoing recovery from the Cold War, and of course, the beer READ MORE >

Corona Hard Seltzer with a Twist

December 14, 2021

When it comes to food and beverage, what better way to advertise your new product than to offer it to your customers for free? There’s a catch, though… and if you didn’t pay attention in high school Spanish then you might be in trouble. Nothing beats a Corona with a READ MORE >

Break Me Off a Piece of That…

December 14, 2021

Once upon a time, JetBlue offered a new direct flight from NYC to Palm Springs. There’s plenty of ways to advertise this, right? Wrong. JetBlue took “thinking outside the box” to a whole new level when they dropped massive blocks of ice into Manhattan. Inside these ice blocks were prizes READ MORE >

Lock it Up

December 14, 2021

28—that’s the number of school shootings we’ve had in the U.S. in 2021 alone. The most recent school shooting at Oxford High School in Michigan on November 30th sadly comes with little surprise and demands the attention of the nation when confronting the divisive topic of gun violence in the READ MORE >

Chickens Can Take Selfies Now?

November 5, 2021

It’s a Sunday morning and you’ve got the breakfast of champions in front of you (and I’m not talking Wheaties). Buttery pancakes, extra crispy bacon, and the fluffiest eggs you’ve ever seen. Now, do you ever wonder… where did those eggs come from? Did they actually come from a grazing READ MORE >

Holiday Season Ads: Upgraded

November 5, 2021

It’s that time of year again—holiday shopping ads flood our mailbox, pop up on our social media, and stream endlessly on commercial breaks. While some of those big brand advertisements can feel inauthentic, materialistic, and profit-focused, Etsy’s “Give More than a Gift” campaign does just the opposite. One of their READ MORE >

Social Media’s Role in Helping COVID in India

May 7, 2021

According to The New York Times, social media has been a “godsend” in helping spread awareness of the alarmingly high coronavirus infection rates spreading throughout the country. Following huge gatherings for Holi, a popular ancient Hindu celebration also known as “the Festival of Love,” COVID case numbers and deaths have READ MORE >

Jack Sisterhenm’s “The state and its affairs”

March 23, 2021

In honor of Women’s History Month, we’re spotlighting our creative director, Jack Sisterhenm, for his new piece entitled “The state and its affairs.” His work depicts a collage of headline court cases dating back 200 years in American history. Rather than attaching the cases to one certain person or group READ MORE >

Ethical brands are coming together to raise awareness about the fast fashion industry

January 22, 2021

Perhaps one of the most beneficial aspects of social media is how information can be disseminated about a certain person, place, or thing in the matter of seconds. This can quickly become a company’s PR crisis, however, when they are exposed for their wrongdoings. Amazon, Nike, Zara, H&M and Victoria’s READ MORE >

Payless’s Prank is Priceless

December 13, 2018

Payless transformed their store and influencers payed big bucks for the “designer” shoes. Would you believe a $19.99 pair of shoes, could be sold for over $600? Well you better believe it! The shoe store Payless teamed up with advertising agency DCX Growth Accelerator to create a fake store for READ MORE >

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