In considering the divisiveness of America’s current political realm, social conversations about politics can either be a light-hearted discussion– or, if the involved parties disagree, they could have the potential to cause irreparable damage to families, spouses and friendships. Businesses have picked up on this: following the storming of the READ MORE >
Perhaps one of the most beneficial aspects of social media is how information can be disseminated about a certain person, place, or thing in the matter of seconds. This can quickly become a company’s PR crisis, however, when they are exposed for their wrongdoings. Amazon, Nike, Zara, H&M and Victoria’s READ MORE >
Like a lot of retailers, Lululemon closed many of its stores during the peak of the pandemic. But the apparel brand found a way to stay relevant and bolster its e-commerce sales by finding new ways to connect with its customers at a time where we were all craving comfortable READ MORE >
As many brands are looking to give their consumers an escape from the stress of all 2020, Lowe’s has decided to go a different route. By partnering with some of the most wholesome people on the internet, the home improvement retailer is encouraging folks to write letters of gratitude to READ MORE >
Over two decades ago, Gap was American fashion. Its signature logo hoodies were seen everywhere, and its marketing attracted big names like Sarah Jessica Parker and Madonna. Now in 2020, a year that will go down in history, the American mall is a dying breed. It is predicted that between READ MORE >
Thanksgiving is looking a little different this year so why spend hours roasting a turkey when in a matter of minutes, you can have a Churkey! Uber Eats has teamed up with Popeyes to offer diners an alternative to your typical time-consuming bird. The two brands are promoting the new READ MORE >
Our longstanding client, Humphreys, has just rebranded their product line and is now the first line of organic and alcohol-free toners with wild crop certified witch hazel in the skincare market! With the first ingredient of wild crop certified organic witch hazel, this product line is a trailblazer in the READ MORE >
Linda & Dante Xavier have launched a new music production company, HarpSpace Happening, LLC to produce and promote cutting-edge, collaborative music and artwork. The company’s first launch is the new release of Black in My Own Way by the DX Experiment (featuring Avery Brooks). The album is about being black READ MORE >
Plans for a TikTok sale may have a new obstacle, with China implementing new rules on AI technology exports. The new export control rules, which focus on technology the Chinese government considers sensitive, could mean that TikTok’s parent company, Beijing-based ByteDance, might need a license before it can sell TikTok READ MORE >
Busch’s latest brew is for the dogs. Dog Brew priced at $9.99 for a four-pack, is free from alcohol and hops—both no-nos for pooches. Instead, it’s made with bone-in pork butt, whole corn, celery, basil, mint, turmeric, ginger and water. While the new drink is meant for the canine crew, READ MORE >