New York-based Jesus H Christ and the Four Hornsmen of the Apocalypse are an eight-piece rock.pop.punk.folk.metal.band. Kinda of a mix between B-52s and Jellyfish with some salt of Weezer and pop-Pixes. The songs are melodically tight, but you listen for the song lyrics. They sing about things thought but rarely READ MORE >
Here’s what gets us up in the morning and keeps us up late into the night. At the end of the day, a brilliant strategy is not remembered outside of the conference room. It is the execution of the strategy. It’s the thing that makes you tear something from a READ MORE >
Fuel for Travel lets consumers download travel guides, music, audio books, tv shows and movies to their MP3 players, phones, portable DVRs and other digital devices. Launched yesterday at Schipol Airport, you can listen/watch the content and then purchase your entertainment or travel content. While it does not currently support READ MORE >
One of our Trend Extenders was recently filling up their gas tank when they happened upon a most interesting retail display. Not for soda, candy or chips, but for firewood. Printed, in well reproduced four-color, is the romantic setting of silhouettes settled by a warm, glowing fire. The idea of READ MORE >
Welcome to the world of Portland‘s the Village Green. In the few short years that the band has been in existence, they’ve kicked up frenzy. Named after the Kinks’ classic The Village Green Preservation Society, this rock outfit, duly inspired by the aforementioned, but then perhaps every other groovy thing READ MORE >
It used to be that brands owned and shaped the consumer brand experience. For years, companies developed brands that consumers either adopted or didn’t. Consumers had no way to either interact with each other or build upon the brands being developed. The basic principle of Milk’s Conversational Marketing™ is that, READ MORE >
For their new fall lineup, CBS was looking outside the normal paths of communication. They sought a better way into viewers’ hearts… Or stomachs as it were. The network plans to announce today that they will place laser imprints of its trademark eye insignia, as well as logos for some of its shows, READ MORE >
As long as I can remember amongst my friends and acquaintances, Target has always been pronounced "Tar-zhay." This consumer inside joke has made more of an impact on the brand than one would think. It’s ventures into low-priced high-fashion has introduced price conscious shoppers to well renowned American designer Isaac READ MORE >
Welcome to milkblog, a trend blog for milk advertising (www.milknsono.com). Milk is an emotionally fueled, creatively driven advertising agency located in New York City and South Norwalk, CT. We live in perhaps the most exciting time in marketing history. Innovative brands combined with the power of modern media technologies have READ MORE >
Page C5 of today’s New York Times features a full page article for Panasonic plasma TVs. Unlike what you would expect, the ad does not focus on HDTV, picture quality or its amazing sound, rather it focuses on a new added value feature for Panasonic plasma TV owners called “Plasma READ MORE >